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![]() How to Open a New Hotel, Successfully One of the bright spots at this stage of the pandemic is the optimism about the return of travel, as shown by the development of new hotels. Travel will resume, and new hotels will be able to offer guests experiences that incorporate current and projected trends in design, lifestyle, and travel preferences. These elements provide a definite competitive advantage over older establishments. To successfully open a hotel, some fundamentals need to be in place to ensure that not just opening day is a big win but that every day thereafter is set up for victory. It’s the role of the sales and marketing organization to determine what that looks like. It will vary based on the hotel’s location, its competition, the expectations for it, and the consumer demand. In overseeing the sales and marketing organizations for numerous hotels in pre-opening, here are some of the considerations to ensure success:
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![]() These are the some of the many aspects that are part of a pre-opening critical path. To help you learn more about successfully opening a hotel, until January 31, 2021, I’m offering all readers of Strategic Hospitality Report a one-hour complimentary consultation. Simply send an e-mail to [email protected] to book your appointment. |
![]() “Great companies are built by people who never stop thinking about ways to improve the business” – J. Willard “Bill” Marriott Take the Next Step Now Hire Jo-Anne to:
If you would like to hear more, simply reach out to Jo-Anne at About Jo-Anne Hill Jo-Anne is an industry expert who founded JH Hospitality Consulting to help hotels around the world dramatically improve revenue and profitability in creative ways. Her strategic thinking, skill, and practical approach to problem-solving come from hands-on experience at companies such as The Ritz-Carlton Hotel Company, Four Seasons Hotels & Resorts, Mandarin-Oriental Hotel Group, Dorchester Collection, and Shangri-La Hotels & Resorts. |
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