Does the Hotel Plan Measure Up?

If you are a hotel owner or asset manager or a hotel executive, you have probably reviewed the 2022 budget and business plan for each hotel in your portfolio by now.

What do you think?

  • Does it provide a realistic, doable strategic direction?
  • Is it flexible enough that you can adjust and recalibrate as new travel patterns emerge?
  • Has the hotel leadership team effectively outlined a plan for executing the strategy that is logical, relevant, and operationally sound?
  • Are there adequate resources (people and money) to get the job done and achieve the budget?
  • Is it realistic, given today’s uncertainty, but forward-thinking enough to capitalize on the future positive outlook for travel?
  • Are you confident the current team can maximize demand, find opportunities, and implement innovation to uncover new revenue opportunities?

If you answered “No” to any of these questions, maybe it’s time to bring in an expert to get rid of the deer-in-the-headlights response when you ask challenging questions.


Consider getting help from an expert to help you maximize revenue. After all, you go to the doctor when you are sick and take your car in for servicing when it starts acting up!

Book a complimentary 30-minute audit call with Jo-Anne for her recommendations by emailing [email protected].


"The riskiest thing we can do is just maintain the status quo." – Bob Iger, Chairman of Disney

Take the Next Step Now

Need help finding ways to generate revenue? Contact Jo-Anne at
[email protected].

About Jo-Anne Hill

Jo-Anne is an industry expert who founded JH Hospitality Consulting to help hotels around the world dramatically improve revenue and profitability in creative ways. Her strategic thinking, skill, and practical approach to problem-solving come from hands-on experience at companies such as The Ritz-Carlton Hotel Company, Four Seasons Hotels & Resorts, the Mandarin-Oriental Hotel Group, the Dorchester Collection, and Shangri-La Hotels & Resorts.

Jo-Anne’s recently published book ‘Cultivating Leadership: How great leaders make a difference, one hotel at a time” dives deeper into the equation: happy staff = happy guests = more revenue.

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